Archive for Kajal Shah

Asian Star Compliance Program (ASCP) At Asian Star, we believe that the brilliance of a diamond should be matched by the integrity of its journey. That’s why we go beyond exceptional quality to ensure the highest ethical standards throughout our entire supply chain. This commitment is embodied in the Asian Star Compliance Program (ASCP). This […]

Salt-and-Pepper Diamonds Diamonds have long captivated hearts with their brilliance and flawless clarity. But in recent years, a captivating trend has emerged, challenging the traditional perception of a perfect diamond. Enter the world of salt-and-pepper diamonds, where imperfections become the very essence of their beauty. At Asian Star, a brand synonymous with ethical diamonds and […]

Impact of AI on Jewellery Designing For centuries, jewellery design has been a realm of human creativity, where skilled artisans have translated inspiration into exquisite pieces. However, the landscape is undergoing a fascinating shift with the emergence of Artificial Intelligence (AI). At Asian Star, a brand synonymous with timeless elegance and ethical diamonds, we are […]

Asian Star’s Commitment to Community Empowerment  Asian Star, a leading force in the diamond and jewellery industry for over five decades, isn’t just renowned for its exquisite craftsmanship. The company sets itself apart through its unwavering commitment to corporate social responsibility (CSR). Asian Star understands that true success is intricately linked to the well-being of […]

Why Choose Natural Diamonds: A Testament to Timeless Beauty Diamonds have captivated human hearts for centuries, their brilliance and resilience serving as metaphors for enduring love and unyielding strength. While lab-grown diamonds have recently emerged as an alternative, natural diamonds continue to reign supreme for several compelling reasons. These precious gemstones, formed deep within the […]

Asian Star’s IIJS Tritiya: Decoding Symbolism and Elegance As the esteemed jewellery division of Asian Star, we at A’Star Jewellery were thrilled to grace the Indian International Jewellery Show (IIJS) Tritiya with our latest collections. Each design is a testament to our enduring legacy of artistry, craftsmanship, and the enduring appeal of exquisite jewellery. We […]

Timeless Elegance: The Enduring Appeal of Classic Diamond Jewellery Diamonds possess a captivating allure — their fiery brilliance, their ability to endure through the ages, and the profound symbolism they’ve carried throughout history. In the realm of luxury jewellery, classic diamond designs transcend fleeting trends, offering an investment in enduring beauty and unwavering quality. This […]

Ethical Luxury: The Importance of Sustainable Jewellery In a world where conscious consumerism is on the rise, the jewellery industry is undergoing a metamorphosis. Today’s enlightened customer craves more than just a beautiful piece of jewellery. They yearn to understand the story behind it – the path of the gemstones from mine to market, the […]

Revolutionizing the Jewelry Market:Embracing Change in Design, Sustainability, and Technology In the diamond industry, certifications provide essential insights into the quality and value of a diamond, serving as a critical decision-making tool for various businesses. Understanding the major diamond grading systems and the certifications they generate empowers businesses to navigate the complexities of the diamond […]

How to Choose the Perfect Diamond: A Comprehensive Guide for First-Time Buyers Successful businesses recognize diamonds as more than just beautiful gemstones. They’re a powerful strategic investment, adding brilliance to exquisite jewellery collections or diversifying investment portfolios. This guide equips you with the knowledge needed to make informed diamond choices at Asian Star, ensuring you unlock […]