TWO DECADES OF CRAFTSMANSHIP
BRIEF HISTORY OF THE JEWELLERY BUSINESS
Being trusted and successful in the industry, we wanted to expand organically and move further up the value chain to provide a comprehensive product portfolio to our customers. Our vision led us to establish a small facility in Mumbai in 2000 to commence diamond jewellery manufacturing. Over the years, our dedication and innovative outlook led to our growth from being a generic manufacturer to offering custom-made collections and private-labels as a full-service jewellery powerhouse. Today, we operate from multiple manufacturing units in India in order to meet the demands of domestic and global markets, and are known worldwide for our expertise in innovative design development, exceptional production and exquisite craftsmanship.
INFRASTRUCTURE
With 60,000 square feet of space across Mumbai, Hosur, and Surat, our jewellery manufacturing facility is a hub for the creation of ideas and concepts. Dedicated to breaking free of conventional patterns and bringing life to new designs, our talented team of designers and product developers works relentlessly to innovate. And when cutting-edge technology meets the flawless craftsmanship of our artisans, these insights are interpreted into enticing, wearable jewellery.
But this journey of creation is fulfilled not just through innovative designs and expert craftsmanship. It commences with the right choice of diamonds, where every diamond set in our jewels echoes authenticity and fine quality. Furthermore, our strict quality control at every stage of production ensures that the products created at our facility are always best-in-class. All processes follow stringent quality norms and our management systems confirm with ISO 9001: 2015 certified by TUV NORD.
CLASSIC. CONTEMPORARY. COUTURE.
OUR COLLECTIONS
We offer curated collections of exquisitely crafted, versatile and wearable pieces. Our jewellery portrays a harmony of contrast. While some collections are crafted to merge classic with contemporary, others make a bold statement with that one show-stealing piece that depicts originality with style. Classic simplicity, timeless emblems of devotion or versatile styles to express individuality, we always find the right balance. The stories we weave around our designs have a universal appeal yet cater to diverse cultural sensitivities. Our designs blend and flow seamlessly, giving birth to the timeless fine jewellery of today and tomorrow.
Ceramic Fashion
CERAMIC INDULGENCE
Our exotic line of ceramic fine jewellery presents a kaleidoscope of vibrant colours and free-flowing shapes, tastefully enriched with the sparkle of diamonds. The collection celebrates the free-spirited and adventurous nature of those women who live for moments that set them free.
CLASSIC Chic
CLASSIC CHIC
An enchanting rendezvous between timeless classic and modern-day elegance, the minimalistic styling allows the brilliance of the diamonds to take centre stage.
Cocktails
COCKTAIL JEWELLERY
Our statement pieces are an architectural dialogue between precious gold and the finest diamonds, spiced up with a sprinkling of vibrant gemstones. Every design is a sculptural refinement, inspired by sophistication and inimitability. From cocktail rings to chandelier earrings, from cuff bracelets to statement neckpieces, just one piece at a time is enough to make a high-fashion statement.
EUROPEAN
EUROPEAN FASHION
There is no rival to the nonchalance with which European women wear sparkle as a part of their daily style. Our European jewellery line is in tune with their proclivity for pure and effortless elegance. Our designs are all about creative expressions conveyed by sophisticated forms and the glittering language of diamonds and have a universal appeal that transcends cultural trends.
IND
INDIAN FASHION
India is a melting pot of diverse cultures and traditions that influence fashion trends. Our jewellery line for modern Indian women has been thoughtfully curated to address these differences and to commemorate everyday moments, small or big. Each of our jewels tells a different story and mirrors a distinct form, from the ubiquitous floral and peacock motifs to modern geometric silhouettes. Our designs are versatile, offering diverse styles and timeless elegance that complement ethnic, contemporary and fusion wear.
Mens
MEN’S
JEWELLERY
Bold expressions in shining gold and dazzling diamonds take the form of classic Cuban jewellery, championship rings and custom unique pieces for the urban man who sports an audacious and confident persona.
BRIDALS
PETITE BRIDALS
Trends in engagement rings change constantly, and petite rings are gaining popularity with the new-age bride. While the daintiness of the ring does not detract from its power as an emblem of love, it definitely is more affordable and easier to wear on a daily basis. Simplicity beautified by a little sparkle, our Petite Bridals collection delivers impeccably cut diamonds, exquisite designs and supreme craftsmanship. The exquisite designs accentuate the mini solitaire with delicately detailed halos and side diamond accents.
Wedding
WEDDING JEWELLERY
We believe that every diamond in the bridal trousseau should exude radiance only comparable to a bride’s joy. Our stunning necklace sets are crafted using the finest diamonds and precious gemstones to complement the euphoria of her special day. Our range of elegantly minimal styles is appropriate not just for the bridal trousseau but offers glamorous accessories for the mother of the bride, or the bride’s best friends too.
WE ARE COMMITTED TO
GOING THAT EXTRA MILE
OUR SERVICES
Our company’s strategic vision is strongly driven by our customers’ needs. The key to adding value to our business proposition has always been taking into account what we hear from customers and tailoring our deliverables accordingly. With exceptional technical and marketing service, we strive to meet these needs.
A few of our service highlights are:
- Quality Assurance systems programmed to customers’ specific requirements
- Access to extensive design bank
- Design customisation in tangent to market needs
- Marketing support
- Information on market updates and global design trends
- Mine-origin programmes – Code of Origin, De Beers Forevermark and Canadamark
- Dedicated innovation cell for private labels and specials